Unsexy AI: Practical AI for Professional Services

You already know you're losing time. You just haven't put a number on it yet.

Every week, professional services firms quietly rebuild the same information. A client emails in. You read it, understand it, summarise it, act on it — and three weeks later someone else needs the same summary. You do it again. The work isn't hard. It's just relentless.

That's the problem Unsexy AI is designed to fix.

This isn't a course about ChatGPT. It isn't about replacing your team or transforming your business in 90 days. It's a working session — 3.5 hours, maximum 12 people — focused entirely on the operational AI that reduces friction in the work you're already doing.

What happens on the day

We start by putting a number on it. Before any AI, you'll calculate — in the room, in about two minutes — what your current admin friction is actually costing you per year. Most people in the room will write down a number that surprises them.

Then we work through the day in three stages:

The live demo. A real messy email thread — the kind that sits in your inbox for three days because it needs thinking — goes through a structured AI chain in under 90 seconds. Summarised, categorised, response drafted, follow-up flagged. You watch it happen once. Then you understand why chaining tools matters more than any single tool.

The audit. Before you build anything, you find the right target. A structured worksheet helps you identify where you personally are rebuilding the most work — the specific tasks worth fixing versus the ones not worth touching. This is the step most AI training skips. It's also the step that determines whether anything you build on the day actually gets used.

The build. You bring your own work. We build a multi-step prompt chain aimed at your most expensive rebuild — tested, saved, yours. Not a demo. Not a template. Something that works on the actual content you deal with every day.

We close with a live demonstration of Otter — which has been quietly recording the entire morning — turning the session itself into a structured summary. The transcript, the key points, the action list, formatted and ready. The whole day becomes its own case study.

This is for you if:

• You're in professional services (accounting, law, consulting, coaching, financial services, HR)

• You're losing 3+ hours a week to work that feels like it shouldn't take that long

• You've tried AI tools and found them underwhelming — or haven't tried them because the learning curve looked ridiculous

• You want something you can actually use next week, not a roadmap for a six-month transformation

This is not for you if:

• You're looking for marketing AI or content generation

• You want theory and frameworks without hands-on practice

• You're after a certification or a long course

What you bring

• Laptop (essential)

• A real piece of work — an email thread, a report draft, a client brief, a meeting summary. Something you've rebuilt more than once.

• A rough sense of your hourly rate

What you leave with

• Your personal time-cost number

• A working prompt chain built on your own content

• The worksheet — a prioritised list of where your hours are actually going

• The session transcript, structured and summarised, as a live proof of concept